Dustin W. Face

Promoted from Website Content Manager to Marketing Manager in March of 2017, the Marketing Manager focuses on the practical application of various marketing techniques as well as effective management of the company’s marketing resources and activities; and ensures that all of the Marketing content is up-to-date in all web marketing venues and is fully approved by business and legal stakeholders. The Marketing Manager plays a key strategic role in the development and implementation of online marketing strategy, tactics, and initiatives including online advertising, search engine optimization, email and online campaigns, marketing automation, analytics, and reporting. The Marketing Manager is responsible for identifying, developing, and evaluating marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors and manages large-scale innovative web strategy; assisting in the development of business plans, roadmaps, and timelines to drive strategy through to adoption. Through an understanding of the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections, the Marketing Manager will assess organizational readiness to support new campaigns, products, technologies, and act as Web Strategy team representative for deployments. This individual will lead the global marketing platform strategy; with the goal of driving website traffic and diversifying web messaging by managing web site design, architecture, and optimization and identifying and recommending optimal digital technical solutions to optimize SEO performance. The Marketing Manager is a strong analytical thinker, and understands how to execute programs effectively through the use of web analytics. The Marketing Manager is also primarily responsible for coordinating and participating in promotional activities and trade shows, working with developers, advertisers, and production managers.

January 2014 – Present      Mountain View Media                                     Scottsdale, AZ                                  Project Manager

• Establish the scope of the project by studying strategic business drivers, then understand the Client in discovering and validating their business and technical requirements.
• Develop a plan for the project including life-cycle deliverables such as creating wireframes, sitemaps, structure or anything specific to the build of the project.
• Create specific Web & SEO strategies for each new Client based on a CMS (Content Management System) platform.
• Work with Clients & President of MVM directly to ensure all needs of the project have and are being met.
• Strategic consulting, including business goals, plan & sales specific to each Client for their own online business requirements.
• Examine and recommend changes & updates specific to the Clients business practices and needs.
• Accomplishes work requirements by orienting, training, assigning, scheduling or coaching future users of their website.
• Accepting ownership for accomplishing new and different requests by exploring opportunities to add value to the Clients requirements.

January 2012 – Present      dustinface.com                                          Phoenix, AZ                         Freelance/Business Owner

• Custom design websites using varies methods of design tools such as; WordPress, HTML, PHP, MySQL, CSS & Dreamweaver.
• Design Client specific print media for Magazine publications, catalogs and other forms of marketing related material.
• Advise Clients to be aggressive in marketing their own company and advise the best practices to gain more exposure online and in print.
• Collaborate with clients to conceptualize their photography needs; whether for product, vehicle or modeling.

November 2014 – February 2016                  Wesbrooks Law Firm                                  Peoria & Scottsdale, AZ

Director of Marketing & IT

• Developed, maintain and improve the company WordPress website in regards to custom programming, SEO & blogging
• Seek out and implement new affordable ways of advertising online or in print
• Manage and create new ad campaigns for Facebook, Google and Bing online advertising
• Track leads using a combination of Bing & Google Analytics, Adwords, and Webmaster Tools
• Update data recovery implementation through easier and more efficient gateways for clients
• Established and manage Linux desktop environments for data and other important law firm data including redundant backups
• Work with staff to develop innovative ways to improve on client sales and intake data documents
• Moderate and manage computers and network for continual reliability

July 2012 – August 2014      Professional Golf Travel/Sonoran Suites               Phoenix, AZ                               Director of Marketing

• Created several custom design websites using varies methods of development & design tools such as; WordPress, PHP, HTML, CSS & Dreamweaver.
• Designed specific print media for brochures, promotional videos and other forms of marketing related material including, but not limited to email newsletters.
• Brand development, web site traffic growth (SEO), web site UI and advertising revenue.
• Advised business on formation of corporations and business structures, drafting privacy policies, contracts, employee positions, data input and structuring commercial input.
• Assisted in Project Management & Design of a complex website specific to company needs.
• Managed or assisted in management of employees specific to SEO, Programming/Development, Marketing & Business Development.

2008 – June 2012                               Prudential Protective Services                                       Taylor, MI

Security Operations Manager

• Hired into the company as a Site Security Leader, overseeing 4 security officers on one site.
• Promoted to Operations Manager and was given a territory of 2000 hours to manage.
• Maintained client relationships on permanet security sites.
• Recruited, hired, and performed on-site training for security officers.

2005 – January 2012      ididit incorporated                                          Tecumseh, MI                Marketing Coordinator/Director

• Designed and maintained company website, banner advertisements, eNews letters & other social media
• Operated contracts, maintained the yearly budget & designed all print/online advertisements for major and local magazine publications. (Super Chevy, Street Rodder, Custom Trucks, Goodguys Gazette, Street Scene, Drive, Ol Skool Rodz and several others)
• Created several instructional videos & booklets to inform the companies customers of how to properly install a product. Some videos have been viewed more than 10,000 times
• Operated printing contracts and devised full layout of yearly promotional print, product and showroom catalogs
• Organizer for national trade shows, which included: Design, presentation media, accommodations and booth rental
• Designed complete Trade Show Booth artwork. Awarded Cobo/Detroit Autorama Best Exhibit Display Award, along with a few additional awards after my employment
• Personal statements & new product press releases published in several print and online magazine articles
• Professionally photographed hundreds of products to be used in print & online publications

Education

• Received 454 hours of training in Electronics
• Received 524 hours of training in CIS with Novell, and A+ certifications

2001 – 2003             Washtenaw Community College                            Ann Arbor, MI

• Received several Graphic Design & Psychology credits

2008 – October 2012        DeVry University                              Online

• Deans List
• Received diploma in Graphic Website Design